Ross Phelps

Service / UX / Design Leadership

Portfolio

Build Your Design Using No-code,

Quickly bring concepts to life with no-code tools like Replit, simplifying development while reinforcing coding fundamentals. Build the right thing from the start with intuitive platforms designed for rapid prototyping and iteration.

  • No-Code
  • Prototyping
  • Replit
  • Tool Development

AI Generated Discussion Guides,

Streamline research with AI-driven discussion guides, leveraging Miro AI and ChatGPT to automate question generation, structure interviews, and seamlessly document insights.

  • Chat GPT
  • Dovetail
  • Google Docs
  • Miro AI

AI Prototyping with Lovable,

Transform Figma designs into functional prototypes with Lovable, bridging the gap between design and development through AI-generated, exportable no-code solutions.

  • Lovable
  • Figma
  • No-Code
  • Prototypes

AI Value Proposition Canvas,

Analyse and model competitor value propositions using AI. Leveraging ChatGPT, web scraping, and Miro AI to generate strategic insights and refine positioning.

  • Claude AI
  • Miro AI
  • Value Proposition Design
  • Web Scraping

AI Business Model Canvas,

Map competitor business models with AI-driven insights using ChatGPT, scraping, and Miro AI to deconstruct revenue streams, customer segments, and market positioning using publicly available data.

  • Business Model Canvas
  • Chat GPT
  • Miro AI
  • Web Scraping

AI-powered Heuristic Analysis,

Conduct AI-powered heuristic analysis using Nielsen Norman principles, ChatGPT, and computer vision. Automating issue detection through image recognition and generating expert-level reports for improved usability and user experience.

  • Analysis
  • Automation
  • ChatGPT
  • Computer Vision
  • Google Sheets
  • Make.com
  • Nielsen Norman

Automated Desk Research,

Leverage AI search, automation, and prompt engineering to uncover real service issues. Using Perplexity and Gemini to analyse customer reviews listed on 3rd party websites and generate insightful reports with key stats and actionable feedback.

  • Desk Research
  • Google Gemini
  • Google Sheets
  • Make.com
  • Perplexity
  • Prompt Engineering
  • Scraping

AI-driven Research Synthesis,

Accelerate discovery by up to 10x with AI-driven synthesis. Distilling user and stakeholder interviews, notes, videos, and documents into actionable insights using prompt engineering, all while ensuring confidentiality for both organisations and participants.

  • Chat GPT
  • Discovery Synthesis
  • Miro AI
  • Notebook LM
  • Prompt Engineering
  • Research Automation
  • dont need
  • dont need
  • dont need

LinkedIn Post Generator,

This AI-driven automation crafts LinkedIn posts from any article URL, enriches them with web-sourced insights via Perplexity, refines the tone using ChatGPT to match my writing style, adds a designer’s perspective, and seamlessly publishes to LinkedIn.

  • Chat GPT
  • Content Creation
  • Google Sheets
  • JSON
  • LinkedIn
  • Make.com
  • Perplexity
  • Scraping